Cases are commonly used in Salesforce to manage a variety of customer interactions after an opportunity has closed. Each case that your team handles is an opportunity to build a relationship with your customers (and even potentially grow revenue).
There are times that case takes more than sharing information from an existing knowledge base. It may take a team working together to solve a problem.
For those instances, it’s better to run your case as a project. With solutions like Cloud Coach Milestones, it’s easy to integrate projects with your case management to give you the detailed action plans you need, along with improved visibility into how you’re handling your customer’s needs.